The SOC Team

Florian Lemberger

Founder & Chairman

Florian founded SOC in 2014 and currently holds the position of Chairman. He is endlessly passionate about all the things automotive and has a very strong network in the industry.

Niccolò Torri Rocca

Chief Operating Officer

Niccolò joined SOC at the very beginning. He has an extremely close attention to detail, a worldwide vision and a strong network of relations, he has helped SOC to grow fast in the last years.

Stefan Lemberger


Stefan is a Co-Founder of the Supercar Owners Circle and he is very passionate about cars since his early childhood.

Giulia Parisi

Communication & Business Development Director

Giulia is an expert in several segments of the events industry: Live Communication, Travel&Hospitality, International fairs, Hotels and Banqueting. Today, through tailor made projects and activities, she plays a pivotal role in creating a link between the best global brands and SOC.

Paolo Balladore

Social Media Strategist & Operations

Paolo is a fresh mind with a thing for Classic Cars and Modern Supercars. As Social Media Strategist he supports the Communication Director for the social media strategy in order to improve SOC's online activities and supports with daily operations.



Melchior Bourceret


Melchior is a nostalgic car enthusiast who recently graduated from the Ecole Hoteliere de Lausanne (EHL) and supports our team in the planning and execution of events.

Matthieu Bigot

Event Specialist

Matthieu is an M&A and restructuring consultant for a Big4 firm in Paris and London. He supports our team in the planning and execution of events. Matthieu graduated from Paris Dauphine.

Agata Duda

Creative Designer

Agata is the creative mind in our team, and supports us in everything around design and branding.


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